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What is the site to content sharing?

Content Sharing is an awesome method for spreading quality substance crosswise over various stages for many clients who can get profited from it. The dynamic power behind substance advertising is making of high caliber, important substance which gives helpful data to the customers alongside taking care of their issues and teaching them.

Those days are over when advertisers used to conspicuously advance their item and administrations. It is the period of substance showcasing where you should be on your toes for conveying premium substance.

What are the Advantages of Document Sharing Websites?

 

The upsides of Document sharing sites are Generating proper focused on activity to Promoter’s Site , by making Authentic Links Really serves to Ranks high in Search Engines Like Google , Creating brand name prominence of Promoter’s Online business .

What are Online Document Sharing Sites?

 

For the most part, these kinds of Document sharing sites are something that empowers the advertiser to distribute their pleasant successful composed substance and advance them with particular Viewers. Report accommodation has moved toward becoming turned out to be amazingly prevalent in the realm of internet showcasing and furthermore the circulation of records in thoroughly free PDF sharing sites list or even high PR archive sharing locales list is altogether useful in context of real web crawlers for the most part on the grounds that the larger part of those destinations gives do take after connections totally free.

Social Document Sharing websites

 

These Social Document sharing destinations enable us to distribute our Documents in the different record organization, for example, PDF Format, Doc File Format, PPT File Format. Much the same as the Digital field expanding nowadays, the conceivable outcomes are progressively getting to be bigger to enhance a particular Web-Based Business. Today a lot of advertising specialists are utilizing Document Demonstration by sharing them by utilizing Document Sharing Websites and Acquiring Advantages of getting bona fide Website movement to Web sites and Creating Business Brand name. We comprehend that Secure Document Sharing Sites are surely one of the urgent assets to acquire top quality and additionally do take after back-joins.

 

 

Document sharing site list
URL DA
https://docs.google.com 100
https://www.slideshare.net/ 95
https://issuu.com/ 94
https://www.dropbox.com/?landing=dbv2 94
https://www.scribd.com/ 93
https://onedrive.live.com/about/en-us/ 93
https://www.box.com/ 91
https://www.calameo.com/ 91
https://www.wattpad.com/ 91
https://www.crunchbase.com/organization/empressr 91
https://depositfiles.com/ 91
http://en.calameo.com/ 90
https://www.lulu.com/ 90
http://www.ziddu.com 90
https://mega.nz/ 89
https://www.mediafire.com 88
https://www.app.box.com 87
http://turbobit.net 85
https://www.4shared.com/ 84
https://www.yudu.com/ 84
https://www.zoho.com/docs/ 83
http://thepiratebay.org 83
https://www.filefactory.com/ 83
https://wetransfer.com/ 82
http://rapidgator.net 82
https://uploaded.net/ 81
https://www.sendspace.com/ 80
https://www.icloud.com/ 80
https://www.2shared.com/ 78
http://www.filedropper.com 77
https://userscloud.com 77
http://www.tusfiles.net 77
http://www.datafilehost.com 77
https://www.docdroid.net/ 76
http://uptobox.com 74
https://www.solidfiles.com 73
http://www.authorstream.com/ 72
https://www.keepandshare.com/ 72
https://www.edocr.com/ 70
https://www.hightail.com/ 69
zippyshare.com 68
https://www.sugarsync.com/index1t.html 68
https://1fichier.com 68
https://www.sharefile.com/ 67
https://www.free-ebooks.net/ 67
http://www.shareflare.net 66
http://hitfile.net 65
adrive.com 63
http://drop.io 63
slideboom.com 62
http://www.tinyupload.com 62
https://www.idrive.com 62
http://filerio.in 62
http://www.share-online.biz 62
http://www.tinyupload.com 62
fileden.com 61
www.pdfcast.org 61
smashingapps.com 58
http://wikisend.com 58
http://180upload.com 57
https://files.fm 57
http://ww1.filecrop.com/ 57
https://www.mailbigfile.com 55
https://jumpshare.com 55
https://anonfiles.com 54
https://www.sendthisfile.com/index.jsp 54
https://www.filesanywhere.com 54
https://crocodoc.com/ 53
http://www.load.to 53
http://www.howfile.com 53
http://sharesend.com/ 52
http://filenuke.com 51
http://www.sendmyway.com 51
http://droplr.com 50
e-library.net 50
http://www.getcloudapp.com 49
empressr.com 49
https://getsharex.com 48
http://www.senduit.com 48
http://www.arabloads.net 46
http://www.myupload.dk/createuser 46
http://www.multiupfile.com 45
http://sharerepo.com 44
http://expirebox.com 44
http://www.slidesnack.com/ 44
http://www.leokrut.com/ 42
http://netkups.com 42
http://www.nowdownload.to 42
http://pixeldra.in 39
https://firedrop.com 39
https://www.myairbridge.com/en 38
https://volafile.io 37
http://filenurse.com 36
http://www.wisdomebooks.com/ 36
https://poetic.io 34
http://www.delafil.se/en 29
http://filecargo.com 28
http://koofr.eu 24

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What is Slide sharing?

Slide Share is a great degree mainstream stage for sharing introductions and other learning on the web. What’s more, it’s not only a learning base but also an incredible promoting apparatus for an individual as well as organizations with intriguing data to share, or people who need to interface with industry influencers and personal gain. This course clarifies the accepted procedures for making and utilizing SlideShare compellingly. SlideShare profile help communicates with others, find and remark on fascinating substance, and get the most mileage out of the substance transfer, including understanding what makes certain introductions well known so that one need Slide sharing list.

How to make a slide:

What introduction is about and what is its objective are key inquiries that one ought to have answers to. To be successful, any introduction needs a solid establishment based upon intensive research and legitimate arranging. When you have the establishment set up, the subsequent stage is to orchestrate the data.

Make utilize visual portrayals like infographics, outlines, appropriate and intense pictures to grasp introduction’s information all the more tempting. Be that as it may, don’t remain constrained to only this. Decipher data to make it important to the key objective. When one has a plan to offer, one has to convey clearness to it and make it straightforward for ones intended interest group to get it and need Slide sharing list.

slide sharing website list
URL DA
http://www.slideshare.net 95
http://issuu.com 94
https://www.scribd.com 91
http://www.calameo.com 90
https://www.mediafire.com/ 88
https://www.box.com/ 87
http://www.4shared.com 84
https://www.zoho.com/ 83
http://www.wattpad.com/ 79
http://www.docstoc.com/ 77
http://www.slide.com/ 74
http://www.brainshark.com/ 74
http://www.authorstream.com 72
http://www.keepandshare.com/ 72
http://www.sliderocket.com 67
https://www.edocr.com/ 59
http://www.uploading.com 57
www.slideserve.com 53
http://www.presentermedia.com/ 51

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For whom this SEO GOOGLE analysis tools for?

For anyone who is going to develop a website and wants to optimize it to position it in the best possible way in the search engines.
For anyone who is thinking about doing an SEO analysis of the current web to optimize and improve the positioning of it.
For anyone who is thinking about making a migration from their website.
For anyone who wants to learn all the SEO factors that affect the positioning of a website.

How to read this blog?

Whether you want to create a new website, or if you want to do an SEO analysis of a website, we recommend that you read all the sections starting with the general factors and going to the factors by type of difficulty (basic, intermediate and advanced).

By accessing each of the sections you can understand each of the SEO factors to be considered, how to analyze it and how to carry it out on your website.

Note: keep in mind that reading this blog may take a long time and it is recommended that you read section by section and do not hesitate to ask your questions.

SEO GOOGLE

 

What is SEO on-page?

SEO is usually divided into two large blocks. SEO on page and SEO off-page. SEO on-page is related to all those factors that search engines analyze within a web. Seo off page will take care of external factors.

Some of the SEO factors that will be seen in more detail throughout the blog are response times, content quality, SEO architecture, usability, title names and many more.

 

 

Some Best tools to Check your SEO Analysis

 

 

Task Tool Tool Type Cost
See how Googlebot renders a page on your site Google’s Fetch and Render Tool Website Free
Run a full crawl of a site Screaming Frog Desktop App Paid
Run a full crawl of a site Moz Crawl Test Website Paid
Run a full crawl of a site Site Condor Website Paid
Run a full crawl of a site (for sites too large for Screaming Frog) DeepCrawl Website Paid
Great overview of SEO issues w/ a site SEO Site Checkup Website Free
Great overview of SEO issues w/ a site IIS SEO Toolkit Desktop App Free
Great overview of SEO issues w/ a site Big Webstats Website Free
Great overview of SEO issues w/ a site Site Condor Website Paid
Detect SERP volatility SERPmetrics Flux Website Free
View authority, ranking, keyword, social and link metrics for a URL Raven Tools’ Research Central Website Paid
View tags on a page (title, descr, anchors, Hx, image, alt text, etc) Mozbar Browser Extension Free
Pull title tag & meta desc. for list of URLs BuzzStream Extractor Website Free
View PageRank for a page PageRank extension Browser Extension Free
View canonical tag Mozbar Browser Extension Free
Show nofollow links Mozbar Browser Extension Free
Comprehensive list of sitemap generators List Website Free
Sitemap generator Screaming Frog Desktop App Paid
Check sitemap for errors Screaming Frog Desktop App Paid
Validate XML in sitemaps XML Sitemap Validator Website Free
Generate HTML markup by filling out form with company info Geo Sitemap Generator Website Free
Generate a KML file to submit to Google and Bing if you have multiple locations Geo Sitemap Generator Website Free
Validate RSS feeds W3C Feed Validation Service Website Free
Submit sites to local engines Get Listed Website Free
Learn how to submit video sitemaps for each of the video-sharing sites Distilled’s Video Sitemap Guide Website Free
Find discrepancies in local citations Yext Website Free
Rank checker Authority Labs Website Paid
Rank checker Moz’s rank checker Website Paid
Rank checker SeoBook’s rank checker Browser Extension Free
Rank checker Advanced Web Ranking Website Paid
Run ad-hoc checks on international SERPs Search Latte Website Free
Check the position of a list of sites given a keyword SEO SERP for Chrome Browser Extension Free
Check HTTP status code on the fly Moz’s Mozbar Browser Extension Free
Check HTTP status codes URI Valet Website Free
Check HTTP status codes Server Header Checker Tool Website Free
View HTTP header info Live HTTP Headers for Firefox Browser Extension Free
Bulk check HTTP status codes SeoTools Excel plugin Excel Plugin Free
Bulk check HTTP status codes Screaming Frog Desktop App Paid
Bulk check HTTP status codes SEO Book Website Free
Get recommendations to reduce page load speed Google Developers Website Free
Get recommendations to reduce page load speed GTmetrix Website Free
Create videos that compare site speed of different sites Web Page Test Website Free
View page speed for web pages you visit Google Developers Page Speed Tools Browser Extension Free
View page speed, including time it takes to download all external files on the site Google Analytics > Traffic Sources > Social Website Free
Check robots.txt Robots.txt Checker Website Free
Check robots.txt Robots.txt Checker Website Free
View a page as a search engine does SEO Browser Website Free
Preview rich snippets Google’s Rich Snippets Testing Tool Website Free
Schema.org Creator Schema.org Website Free
Schema.org Full Hierarchy Schema.org documentation Resource Free
Rich Snippets Tester GWT Rich Snippet Tester Website Free
Get markup with a really cool visual tool by Google Structured Data Markup Helper Website Free
Geo Targeting Info Mozbar Geo Targeting Browser Extension Free
Log file analysis Cygwin Desktop App Free
Log file analysis AWStats Desktop App Free
Check to see if IP redirects to domain (if not, it can create duplicate content issues) SEO Site Checkup Website Free
Analyze the top 100 search results for your top keywords. Ontolo’s SERP Dominator Website Free
Get a list of unique hostnames from a URL list Ontolo’s Extract Unique Hostname Website Free
Get dozens of key metrics for top ranking sites by the keywords you choose to monitor Ontolo’s Rank Landscape Reports Website Paid
Receive graded on-page keyword targeting Moz’s On-Page Analysis Tool Website Paid
Change your user agent to see how a site renders for that agent Moz’s Mozbar Browser Extension Free
Bulk check header responses by comparing how the URL handles two different user agents (e.g., redirects for googlebot only) Tom Anthony’s Bulk HTTP Header Response Checker & Comparison Tool Website Free
Bulk check PageRank of domains and web pages through proxies to prevent being blocked Scrape Box Desktop App Paid
See SEO stats for a web page, as well as how a search engine views the page BROWSEO Website Free
Get real-time analytics for top-performing websites in a dozen categories STAT Search Analytics Website Free
Generate strategic content ideas Richard Baxter’s beastly Google Doc Website Free
Let the search engines know your blog has updated automatically Ping-o-Matic Website Free
Check search engine market share StatCounter Website Free
Check search engine market share Chitika Website Free
Find correlations with major updates, like Panda, Penguin, etc. Annie Cushing’s SEO Google Calendar Website Free
Find correlations with Google updates Moz’s Google Algorithm Change History Timeline Website Free
Create video sitemap Distilled’s Video Sitemap Generator Website Free
Get videos transcribed Speechpad Website Paid
See if page titles are too long by pixels Google SERP Snippet Optimization Tool Website Free
Check a site for cloaking SEO Cloaking Checker (Aaron Wall) Website Free
Extract structured data from a site Site Condor Website Paid
View navigational structure of site visually Site Condor Website Paid
See if Google finds your site mobile friendly Google Mobile-Friendly Test Website Free
Generate hreflang tags Hreflang Tag Generator Website Free
Test robots.txt before publishing it robots.txt Tester Website Free

 


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Keyword

Think about the searches you make daily on the internet. Now answer what is the search mechanism(keyword) that you use the most?
Keywords are the main instrument of an investigation. They are terms composed of one or more words. They are the way in which a user writes their doubts in the search engines in order to obtain answers and solve their problems.

If you came this far in this article, I am certain that you want to understand what those keywords are, right?

When we begin to study what SEO is (search engine optimization) one of the most talked about points is about the keywords, the choice of keywords and the real importance of those terms that dictate the optimizations.

Without further ado, now you will learn – once and for all 😉- what that means. Come on!

What are keyword?

The keywords (keywords) are the main instrument of an investigation. They are terms composed of one or more words. They are the way in which a user writes their doubts in search engines in order to obtain answers and solve their problems.

As much as the term itself is self-explanatory, it costs nothing to explain in detail what they are and what they mean. In the end, that was the doubt that brought you here!

Basically, keywords are the main search tools.

Think that all searches originate from a word used to present this problem to the search engine. The keywords can be defined as the terms used by users to get answers and solve their problems.

If you are a marketing professional, the keywords are the terms we use to give an address when creating our pages, blog posts, and sites.

That is, by defining a keyword for a certain page, you will be passing the message to Google, for example, that your content deals with the subject of that specific term. If everything goes well and you make the right choice, your content will be displayed exactly to the person who searched for that keyword.

 

Keyword

 

Why are keywords so important to your business?
It is not a coincidence that they are keywords. These are the ones that, when they fit perfectly, open the doors to your content towards the world of the internet.

For your business, it means the difference between being found, read, shared and liked or simply not being entered because of ignorance or complete ignorance.

And that’s exactly why keywords are tools that help (and very much) content marketing.

When preparing your investment plan, one of the main objectives of your company is to increase leads, customers and, consequently, your sales.

On the Internet, your content will face greater competition than in your area of action, however busy it may be. In the search mechanisms, the borders are smaller and the results of each investigation, millions and millions of possibilities are within reach of the public’s fingers.

That means that it is not enough to choose a handful of keywords and splash them in between publications.

The thought needs to be more strategic and careful about them so that your business stands out. Therefore, start by asking why the need to use the keywords.

The answer should come quickly and obviously in your mind: “because I need to help my audience to find me on the internet”.

Only the answer cannot stop there.

You have a conversion funnel with defined stages, which means that there are different types of audiences with different types of questions.

Who started the purchase process, still wants to know about the basic items referring to the universe in which it is inserted into your product or service.

Who is in the middle of the funnel, is probably doing research among several brands to decide what are the benefits of one over the other.

And who is in the background, you are almost deciding the purchase and need the assurance that you are making the right decision when choosing your company to close the deal.

And each of those groups has a more specific group of keywords that they choose to type in the search mechanisms.

Therefore, your company needs to recognize them to make the best use of them when producing each material.

You know why?

For these will be the first contact between the brand and the public and will probably decide if that visitor will close the window and will continue in the search results or if it will continue on your site.

Each keyword must be considered as a question that needs to be clarified objectively, without half words.

And the role of the content of your company is to focus on offering them, so that they love your ability to answer the questions and, from them, go on to build a trust relationship with your company.

That is to say: unlocks the locks from the keywords, informs and transforms visitors into possible clients.

Negative keywords: what is that?
Negative keywords are those that inform Google – in an AdWords campaign or ad group – what are the search terms you do not want to attract to your business.

For example: sell sports goods produced only in Brazil.

Then, you can include among your negative keywords, the term “imported”, so that your ads are not displayed from searches that contain that word.

You will wonder what is the reason for this. Certainly, it helps you to invest with more quality, that is, you increase the opportunity of return.

How? From the moment you know that your target audience will not find what you want when entering your ad, you stop paying for clicks on your ad that will hardly result in the generation of a lead, or even in the closing of a sale.

That means, in practice, to bring more customers really interested in your product or service, instead of curious visitors who will click ( remember that the click on the ad generates a charge by Google ), spend a few seconds scanning the content of the page, do not find what you are looking for and return to the results page.

Keyword

How to find the keywords?
Let’s be a little malicious: Google will not really important if you have some unnecessary paid clicks on your page. In the end, a good portion of their income comes from that.

Then, it is necessary to think about how you will use the tools that Google offers in your favor.

If you’ve already searched, you’ll know that AdWords has a real arsenal in its favor to get the most value out of each click. There are specific tools, Keyword Planner (we will talk about it later), which can be of great value when it comes to finding negative keywords.

To explain its operation, I will try to exemplify in a simple and direct way.

If you have a company that sells umbrellas, it will put that word on the Keyword Ideas tab and click on the search.

In the list of results, you will see several search terms related to the word with some basic information. In that list, you will mark all the ideas that do not talk about your universe.

For example, it could be “umbrella designs”, “umbrellas, new spelling” and “personalized umbrellas”.

From the moment you recognize the search items that clearly do not speak about your branch of action, ready! The answer was already given.

You can create your list of negative keywords including exactly those selected terms – in the example: “design”, “spelling” and “custom”.

Another way to make an optimal selection of negative keywords (and also to find other positive keywords for your repertoire!) Is to put yourself in the user’s place and use your list of keywords.

Returning to the example of the umbrella as your product.

Look for that term and other related ones, which would be used in the production of content on your page, such as “imported umbrellas” or “umbrellas”.

You will probably see, in the first pages, links for things that have nothing to do with that business, being able to be the name of a book, the lyrics of a song, etc.

In this way, you will get more and more to the end of the universe of words that should be in your content, helping your customers to reach you with greater ease and without wasting time entering links that have little or nothing to do with it. with what they want and need.

How to define which keywords should I use in my content?
Once you have a list of “seed” keywords, which we discussed in the previous point, it was time to include more data in your analysis.

To define the keywords that will bring the maximum results for your company, you should consider some other factors. Look below some of them:

Person
One of the most important factors to choose the keywords for a blog is the adaptation to the needs of the person.

I am certain that when you are going to produce content for the blog that you created, you have in mind that the material must answer the questions and doubts of who is reading the content, right?

In order for your content to be considered useful and valuable to whoever is searching for that specific keyword, you should always think of yourself.

How would your audience search the internet when they want to find your text in response? This is a good way to find efficient keywords.

 

The objective of the strategy
This is a very important information for the moment to discover the definition of the best keywords of your business. The objective that is defined for your strategy must be taken as a guide for all the attitudes that are taken to achieve it.

That is, if your company has the goal of increasing the number of sales of your products, for example, it is possible to direct the search for keywords for the terms that drive purchases.

You must invest, then, in terms that contain “buy”, “review”, “the advantages” of the product and others like it. Thus, it is possible to drive the public to purchase through the texts produced for the blog.

Competition research
This is another very interesting way to make the definition of the keywords that should be used for your business.

If you have large competitors that also invest in a content marketing strategy, it will certainly be interesting to analyze how they are dealing with issues related to products and services in front of the public.

Another interesting advice is to search for great players in the market, even if they are not direct competition. Probably, these companies will have interesting approaches on how to deal with the production of content, be it with an innovative language or producing complete pieces, which solve all the doubts of the public.

Competition research can be effective both to discover what is not being done to attack it and as an opportunity, as well as a way to identify the strengths of the competition, gathering efforts to overcome those points.

In case you have a tool like SEMrush that allows that analysis in a much clearer and simple way, an optimal way to identify what your competition is doing, is monitoring the organic results in the search engine, as well as being attentive to their social networks and newsletter.

Use practical tools
There are dozens of tools addressed to the objective of finding relevant keywords, but the main ones you will find in day to day are:

  • Google Keyword Planner – Google’s “keyword planner” is ideal for creating optimized campaigns in Google AdWords. This tool is ideal to diagnose your strategy, identify what is working or not, to correct or maintain. The data can be exported in spreadsheets, which facilitates the analysis.
  • SEMrush – this tool does not give you precise data on navigation, traffic, and keywords of the blog, but it offers a report of the trends and, consequently, gives you advice on which paths you can bet on for the success of your content. It is worth analyzing your own site, as well as the pages of your competition and who you consider reference in quality and results. The free version gives an overview, but the paid version is ideal for a complete planning.
  • Keywordtool.io – Analyze the autocomplete resource of Google and with that it gives you more ideas, offering different options of variations of the keyword, especially the keywords of the type “long tails”.
    Learn about the long tails here:

Other worthwhile tools are Wordtracker, Keyword Discovery, Majestic, Keyword Spy.

  • Google Trends – an optimal free tool. Trends is an English word that could be translated as fashion or “of the moment”. Google Trends helps you discover, from a term, what related searches users are doing.
    Learn more about Google Trends by entering this article: Get on the wave of trends with Google Trends.
  • UberSuggest – Another free way to get keyword suggestions. Simply insert the desired term in the search area, select the language and the area (web, images, news, shopping, video, etc). You can click on the term suggestions and get other related words.
    Your “seed” keywords will be useful, but they will not always be the best options to work with.

Remember that the most generic keywords – usually one or two words – are very disputed and, hardly, you will be able to position well for them in the short term.

But, if you still have doubts about the matter, we will understand what are the main types of a keyword.

Head-tail Keyword
We’ve already defined the keywords “seed” before, right? The head tail keywords represent exactly this concept.

Normally, these terms are what define the core business of your company. It is through these terms that both you and your audience should be able to summarize your company and the services provided.

For the most part, head tail keywords have one or two keywords and present a whole business segment, which can be dismembered in innumerable contents.

Because they are very generic, these terms have very large search volumes. At first, it may seem that they should be the most worked on the blog to get that high volume of people too, right?

Wrong.

Imagine how much the people and companies that, like you, want to position for these keywords that have high volume. That’s why, next to the volume, they have a lot of competition around those keywords.

To achieve a good position for them, an intense and strategic marketing work is necessary, with other techniques besides searching for keywords.

Long tail keywords
Long tail or long tail, is a term created by Chris Anderson that refers to the number of searches/purchases per million specific items that can exceed the number of searches made by generic and famous items.

We are going to analyze these two types of keyword comparatively. Some good examples of seed keywords, also called “head” would be Content, blog, marketing.

On the other hand, good examples of long tail words would be. “Content for blog”, “corporate blog” or “content marketing”.

Put yourself in the place of your audience
As we said earlier, it is important to think about people to define the relevant keywords for the business. If you have not done the job of identifying yourself, discover how it is done here.

It is important to identify what the most searched terms would be for your audience from the moment they start looking for information about the subject.

Think about how your audience, not as the knower and specialist that you are about your product or service. Reflect: How would you look for the product or service on the internet?

There are several possible variations of the search for a particular issue and that search in relation to the public is efficient just to bring the results that would most match the position of this audience.

A good advice to identify those opportunities is to try to talk with some people who fit in your audience, whether clients or potential customers and ask these questions to discover.

Consider the stage of the sales funnel
Keep in mind that your reader will look for different ways too, depending on the stage they are in the funnel. In a practical way, it is necessary to remember that: if you are looking for alternatives to solve a problem, you should focus on the problem, even as a keyword.

The good practices of contents for this stage are those of definition of concepts and advice to carry out some action, for example.

However, if you are beginning to consider that your solution is interesting, you should talk to him about the reasons why he chooses what is yours.

A good list of reasons to choose a plausible solution to a problem, or even the advantages of such a solution for whoever purchases it.

If you are evaluating and intend to act, talk about your differentials. The texts of success stories of your clients or of comparisons between market solutions, for example, are the most suitable for this stage of the funnel.

Keywords and SEO
The use of the keywords is something recurrent, and highly efficient, when we talk about optimization so that your site is well positioned in the searches. As a term for SEO (Search Engine Optimization), keywords must be used strategically, thought out and defined within an effective planning of your marketing strategies.

Meta descriptions
When we talk about site optimization, we need to remember and give due importance to the goal descriptions. You know that they are?

Well, the meta description is just the description that appears on Google (do you know that summary that appears below the title that is in blue? It’s exactly that!)

This should be done directly, but still, be stimulating for the people who visit the pages. Including the keyword of the content in the meta description is essential!

Url
In addition to always thinking about user experience and creating URLs that are friendly, another important point for optimizing content is the page’s own address.

Try to create an address that is simple and self-explanatory. The best way to use the URL is to include the keyword in that area.

SEO Title
It is not only the title of your blog that must have the keyword previously defined.

Unlike the title of the page, the SEO title is the one that will be displayed when your content appears in the search results in the engines. At this point, it is also essential that the keyword is present.

Learn more about how to create SEO titles.

Title tag
Keywords also need to be used in the internal titles of your articles. Depending on the format of your blog, possibly the title tag will be the same as the H1.

Regardless of whether or not it is the H1 of your blog, follow the rule that says the keyword must always be present. Unlike the SEO title that has the objective of making someone leave the search page to enter your content, the Title tag is the title that has the objective of ensuring that a reader remains on your page and continues reading your Article.

In this case, the user can be anywhere, as long as it is present.

 

Remember that keywords and content are the perfect pairs for good results
Focus on keywords to optimize the content of your blog, but the priority should be to solve the problem and meet the expectations of your people.

Use the keywords in your blog posts, in your titles, throughout the articles and, whenever possible, in intertitles, as well as in the description of the images. Do not forget to maintain the naturalness throughout the text. It is useless to write a text focused on the word keyword for repetition. Readers do not like that and will stop reading your content.

If you write for Google and not for people, you probably will not have the best results.

The production of relevant content is made based on people, their ailments, and problems; not thinking about search engine robots. Remember that if you make content that adds value, answers questions and solves problems, you will automatically be well in the reader’s priorities and, believe it, Google also considers all that when ordering search results.

 

Evaluate strategically, the use of keywords
The search engines are evolving at an incredible speed. Every six months, more or less, we are witnessing changes in the algorithm, mainly from Google, which are always changing the way marketing professionals create and develop our content and sites.

After the update that occurred in 2016 as it strengthened the semantic analysis of searches and the addition of RankBarin. The first innovation guaranteed that the search engine managed to interpret the user’s intention, through the term used. As RankBrain, is an artificial intelligence that happened to be part of Google’s algorithm and that is what is completely changing the way how searches and results are being displayed.

Keywords for paid ads
As well as the search of keywords for the organic marketing strategy, it is very important to take into account all the factors listed above for the choice of the most important terms for paid advertisements.

Another factor that begins to have some importance when it comes to paid ads, is the value of each keyword. This price varies according to the search volume of such term, in addition to the interest of people and companies in advertising using that specific keyword.

When you set up your Google AdWords account, you can choose which type of campaign payment will be made: campaign payment per click (CPC, or cost per click), impression (CPM, or cost per thousand impressions) or conversation (CPA), or cost per acquisition).

The value presented for each keyword represents the maximum price that can be paid for that ad. If the ad was clicked so many times, making the total value reach the stipulated budget for the day, the ad will not be shown until the next day when the budget is restored.

But how does that influence the choice of keywords?

For an initial payment ad strategy, it is important to look for terms that have low competition and low estimated values so that the ad can be displayed several times to the people who made the corresponding searches, regardless of the stipulated budget.

On the other hand, if we were dealing with a deeper strategy of Google AdWords, it is important to make ad groups with different variations of different keywords, so that it covers the searches of the person, and can use a larger budget to be successful.

Keywords in social networks
In addition to being good ways to disseminate published content, social networks play a very important role when defining keywords.

A good advice is to find your audience in the most important social networks for your business and find ways in which he communicates to clarify your doubts about the issues.

In addition to defining important questions about the language that should be chosen, it is possible to find possible doubts that they have regarding your business, which may end up becoming prorogation opportunities for your blog.

But, there is a concept that is becoming increasingly popular on the Internet, mainly in social networks, which is the use of hashtags.

Once the content published on social networks, such as annexes, images, and legends, is not indexed by Google robots, the only way to do this indexing, is through the hashtags. These are considered hyperlinks that gather all the publications with such a hashtag in a single search.

In addition to that, hashtags are widely used by young audiences and by those considered “heavy users” of social networks. Therefore, when using hashtags that are relevant to your business, it is possible to index the content, at the same time that it approaches the public and creates a certain type of close relationship.

But, it is important to be careful with some actions when the issue is the use of hashtags.

It is important you know that they must match the content that is being published. If you simply use hashtags that have a large volume of searches on social networks, without these being related to your publication, the public can interpret that you are just looking for more visualizations for your publications, without worrying about the concerns and doubts of the person. That may end up moving away from your audience.

In addition, it is important to choose words and expressions that are valuable to those who seek such content. Create and strengthen institutional hashtags, which speak about the customs and values of the company.

In this way, it is possible that you create a community around the use of the hashtag, encouraging the use of this by the public and creating a relationship with the people who decided to embrace your cause.

And then, now that you’ve learned a little more about the definition and use of the words calve, are you ready to use these techniques in your online marketing strategy?

Tell us your experiences on that matter and, if you still have any questions, we will be happy to solve it!

 

The Keyword Tool I used to Be the best in the google ranking

Task Tool Tool Type Cost
Find out search volumes for keywords Google AdWords Keyword Tool Website Free
Measure difficulty of ranking for a keyword Moz Keyword Difficulty Tool Website Paid
Find long-tail keywords with low competition Keyword Finder Website Free w/ Upgrade Option
Scrape suggest data from lots of SEs at once, incl YouTube and Amazon) Soovle Website Free
Google Suggest scraper Ubersuggest Website Free
Compare search volume patterns across regions and categories Google Insights for Search Website Free
Compare interest in different topics Google Trends Website Free
Run ad-hoc checks on international SERPs Search Latte Website Free
Get demographic data for keywords Yahoo Clues Trend Analysis Website Free
Competitor keyword research SEMRush Website Paid
Competitor keyword research KeywordSpy Website Paid
View related keywords visually by search volume, search engine Keyword Eye Website Free w/ Upgrade Option
Keyword research for YouTube YouTube Keyword Suggestion Tool Website Free
Receive graded on-page keyword targeting Moz’s On-Page Analysis Tool Website Paid
Combine keywords Keyword Lizard Website Free
Combine keywords Ontolo’s Keyword Generator Website Free
Combine keywords Merge Words Website Free
Combine keywords and get keyword suggestions Keyword Suggest Website Free
Group keywords WordStream’s Keyword Grouper Website Free
Find niches for keywords WordStream’s Keyword Niche Finder Website Free
Create word clouds from a list of keywords Wordle Website Free
Filter out keywords from a list Keyword Expander Website Free
Bad keyword and number stripper Bad Keyword & Number Stripper Website Free
Analyze the top 100 search results for your top keywords. Ontolo’s SERP Dominator Website Free
Find semantically related keywords to target for a page Virante’s LDA Content Optimizer Website Free
See how words are related in a visual way Visual Thesaurus Website Free
Scrape engines’ suggest algorithms (Google, Bing, Amazon, YouTube, various product engines, etc.) Scrape Box Website Paid
Find related searches Google > Search tools > All results > Related searches Website Free
Keyword research/analysis SEO Effect Website Paid
Analyze traffic to find keywords it can likely rank for. HitTail Website Paid
Use Excel plugin and AdWords API to pull keyword research data Richard Baxter’s Excel plugin Excel Plugin Free
Get search volume and CPC for bulk upload of keywords Keywords Everywhere Chrome extension Browser Extension Free

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Domain

What is Domain?

A domain or domain name is the name that identifies a website. Each domain has to be unique on the Internet. For example, “www.Pioneermaketeer.com” is the domain name of Pioneermarketeer’s website. A single web server can serve multiple web pages of multiple domains, but a domain can only point to one server.

Domain

 

A domain is usually composed of three parts: in www.Pioneermarketeer.com, the three double vouchers ( www ), the name of the organization (Pioneermarketer) and the type of organization (com).

The most common types of organization are.COM, NET, .MIL, and.ORG, which refer to commercial, network, military, and organization (originally non-profit, although now anyone can register a .org domain).

Since the Internet is based on IP addresses, and not domain names, each web server requires a domain name server (DNS) to translate domain names into IP addresses. Each domain has a primary and a secondary domain name server.

 

 

In general terms, the domains we register refer to the following:

  • .com – refers to “Company” or company. In general, it refers to any website with commercial activity.
  • .net – refers to “Internet”. In general, it refers to any website related to the field of Internet, technology, telecommunications, although nowadays it is used more widely.
  • .org – refers to “organization” or organization. In general it refers to any website related to institutions, educ establishments !ational, non-profit organizations etc.
  • .biz – refers to “Business” or business. It is a new termination that generally refers to any website with commercial activity and any business.
  • .info – refers to “information” or information. It is a new ending that generally refers to any website with informative activity, such as institutions, media etc.
  • .name – refers to “Personal Name”. It is a new termination that generally refers to any website with personnel.
  • .us – refers to “United States”. It is a new termination for websites related to the United States.
  • .tv – se! refers to “Television.” It is a new ending for sites related to the world of television.
  • .in – refers to “India”. It is a generic ending although originally it was related to Indian sites.
  • .cc – refers to “Coco Islands”. It is a generic ending to fashion, although originally it was related to Coco Island sites.

 

So your competitor’s url should be known to you,right!!!! So, take the list of Domain they had bought:

 

 

Top Domain Checker list

 

 

Tool Tool Type Cost
WhoIs Website Free
Reverse Internet Website Free w/

Upgrade Option

Reverse Internet Website Free w/

Upgrade Option

Reverse Internet Website Free w/ Upgrade

Option

Reverse Internet Website Free w/ Upgrade

Option

Domain Tools Website Free
Are My Sites Up Website Paid
BuiltWith Browser Extension Free
SiteTrail for Chrome Browser Extension Free
WhoIsHostingThis.com Website Free
SSL Server Test We Free

 


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