Website tags hold prime importance to increase web traffic and you should realize how to use them to their full potential to have maximum benefit. Let’s find out how to optimize these tags to have maximum benefit in increasing traffic to your website. As you know, keywords are extremely important when it comes to search engine traffic.

What do we mean by keywords? Well, these are the words searched by the users on search engines. For example, assume you want to brush up your English language skills, how would you go about it on the search engines? The words which immediately come to our mind are “how to learn English”, “learn English online”, “learn English free”, “learn English fast” etc.

Increase Web Traffic

Increase Web Traffic to Your Blog

Go find out the monthly search volume for these words. You can see that these terms have been searched millions of times every month on these search engines. Therefore a particular search phrase becomes an important keyword if so many people search for the same term. You can verify this on Google.

Go to Google and type “learn” and you can see that Google has provided so many options in drop-down list relating to the word “learn” and when you type further to “learn English” you can see that Google is providing more variety suggestions for the term “learn English”.

That means this Google keeps a tab on most searched word phrases and it is important to target these keywords to increase web traffic. Therefore, you need to find out the top selling keywords for your niche and target these keywords on your website to increase website traffic.

Assume you have a website to learn English. You need to get a keyword tracking tool and find out all the major keywords which are relevant to the basic keyword “learn English”. Now it’s time to have these keywords on your website to increase your search engine rankings.

Where to place these keywords so that the search engines will be intimated that your website is relevant to that particular keyword? As you can see, there is a fierce competition going on to keep one’s website indexed on top of the search results.

It is important to have your keyword appear on the first page itself if you want this to happen since increasing web traffic is your main concern. Yes, appearing on the first page is not an easy task you will have to make use of so many search engine strategies to come up with that amazing feet.

Well, of course, Google especially gives importance if you have the keyword present in your content. Google or any other search engines will be glad to send more traffic if they find out that your content has the keyword appearing enough number of times.

However, one thing should be remembered that Google doesn’t give license to stuff your content with keywords alone as it will surely backfire. So, having these keywords present in the title tag and description tag will help the search engines to realize that your content deserves to be on the first page itself.

Therefore, be smart and try to have the keywords in the title and description tag to increase the relevance of your web page for a particular keyword. Increased web traffic is every webmaster’s dream and they should work hard for this dream to be a reality.


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 Structured data markup SEO

Structured data refers to kinds of data with a high level of organization, such as information in a relational database. When information is highly structured and predictable, search engines can more easily organize and display it in creative ways. Structured data markup in SEO is a text-based organization of data that is included in a file and served from the web. It typically uses the vocabulary—an open community effort to promote standard structured data in a variety of online applications.

What Is Structured Data?

Structured Data also referred to as microformats are additional markups added to the web pages content that is only visible to search engines. These markups contain data search engines will extract with the intention of better understanding your webpage’s content. An example of a commonly used structured data microformat is Schema.

 

Structured data markup SEO

The Role of Structured Data in SEO
The fundamental goal of web page SEO is to increase SERP rankings through optimization techniques that will help search engines better crawl and in turn index web pages.
Currently, an SEO can optimize a web page through on-page SEO factors such as Titles, headings, keywords usage, meta descriptions and a few others.
There’s nothing wrong with how we currently go about optimizing our web page content however, there are times even when with the best of intentions our implementation of the above factors can confuse search engines.
Structured Data microformats are additional markups SEO’s can use to help search engines better determine the topic and content within a web page.

As an example implementation of structured data uses on a web page, let’s take my company’s contact page as an example. It’s a basic page containing my postal information, telephone, and a contact form.
Google will be able to determine it’s my contact page by the use of the word contact in the title, meta description, and the basic on-page SEO areas.
However, Google doesn’t extract from basic optimization techniques specific info such as the telephone number, postal address and region data for use on SERPs. But, with the use of structured data markups, we’re telling Google that the info within the markups is important and should be considered for inclusion within their SERPs.
Below is a screenshot of a rich snippet test of my contact page including Schema markups.

 

Although there has been no verification by any Google developers stating that including structured data markups will be included on SERPs let alone increase rankings. However, the industry has taken to structured data and this cannot be ignored. A couple years ago schema was available as it is today with the same intent; however, without the growing adoption is couldn’t become a standard. Here we are today and here are your heads up to begin integrating structured data markups to your web pages today or if you run into trouble check out my local web consulting rates and I’ll have your site marked up in no time!


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Google has made a welcome attack on the black hat tactics used for search engine optimization. It has made some changes to its search results algorithm, and the update is called Panda. The effect of this is to penalize sites that use tactics of spamming to create links, backlinks and linking back. Also among this is the annoying practice of leaving nasty comments on blogs. The comments usually have no relevance towards the products or services the blogger is attempting to promote. To avoiding Spam google using google panda updates.

Those numerous email spams that keep clogging the inbox, will, over time, are filtered out and stop coming in. Most of the automated forum posting services will find that their tactics have now become entirely useless. This is similar to how the automated article posters and directory submitters went ineffective when earlier changes were made by Google to their algorithms.

If the website is doing the SEO the white hat way, there will be a boost for the rankings. The Panda change is going to benefit from about 10% of all websites. These websites currently provide quality content such as premium content pages, infographics, webinars, white papers and blogs along with quality links, backlinks and linking back. The benefit they will see is an improvement in their site value and their industry relevance. Therefore, all content driven by white hat SEO and their writers and link builders may rejoice with the introduction of Google Panda.

Google Panda Updates

Google Panda Updates

Google Panda has once again hammered in the truth that content is king. With algorithm changes like Panda, Google is stressing that it feels that content writing is basically the one most relevant variable in the equation to turn up the page ranking. Those who have, until now, worked hard in writing quality content, posted their articles in legitimate directories, built micro-sites that will become more effective as they age, built quality links, backlinks and linking back to worthy sites, will now be able to reap the rewards for the pains they have undergone for doing the right thing.

How many times we have searched for something only to land up on a blog or a website that is filled with useless information and also containing several Adwords ads in them. These sites come up because of the spam links; backlinks and linking back have brought them up to the top of the Google search page. Well, this is going to end now. Very soon you will be able to search without having to go through the spam directed sites, thanks to Panda updates.

So, to put in a nutshell, how to take advantage of Google Panda is to write content with the reader in mind and not the search engine. It may take longer than usual and may be more laborious, and you may have to spend more effort researching, but ultimately the effort will be worthwhile. With white hat SEO tactics, Google will not be penalizing quality, original websites. The best side-effect of this approach will be that you may never have to worry about another Google update ever again.

What Kind of Metrics Matter for SEO and Social Media

Google has made a welcome attack on the black hat tactics used for search engine optimization. It has made some changes to its search results algorithm, and the update is called Panda. The effect of this is to penalize sites that use tactics of spamming to create links, backlinks and linking back. Also among this is the annoying practice of leaving nasty comments on blogs. The comments usually have no relevance towards the products or services the blogger is attempting to promote.

Those numerous email spams that keep clogging the inbox, will, over time, are filtered out and stop coming in. Most of the automated forum posting services will find that their tactics have now become entirely useless. This is similar to how the automated article posters and directory submitters went ineffective when earlier changes were made by Google to their algorithms.

If the website is doing the SEO the white hat way, there will be a boost for the rankings. The Panda change is going to benefit from about 10% of all websites. These websites currently provide quality content such as premium content pages, infographics, webinars, white papers and blogs along with quality links, backlinks and linking back. The benefit they will see is an improvement in their site value and their industry relevance. Therefore, all content driven by white hat SEO and their writers and link builders may rejoice with the introduction of Google Panda.

Google Panda Updates has once again hammered in the truth that content is king. With algorithm changes like Panda, Google is stressing that it feels that content writing is basically the one most relevant variable in the equation to turn up the page ranking. Those who have, until now, worked hard in writing quality content, posted their articles in legitimate directories, built micro-sites that will become more effective as they age, built quality links, backlinks and linking back to worthy sites, will now be able to reap the rewards for the pains they have undergone for doing the right thing.

How many times we have searched for something only to land up on a blog or a website that is filled with useless information and also containing several Adwords ads in them. These sites come up because of the spam links; backlinks and linking back have brought them up to the top of the Google search page. Well, this is going to end now. Very soon you will be able to search without having to go through the spam directed sites, thanks to Panda updates.

So, to put in a nutshell, how to take advantage of Google Panda is to write content with the reader in mind and not the search engine. It may take longer than usual and may be more laborious, and you may have to spend more effort researching, but ultimately the effort will be worthwhile. With white hat SEO tactics, Google will not be penalizing quality, original websites. The best side-effect of this approach will be that you may never have to worry about another Google update ever again.


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Search Engine Optimization or SEO is a new age way to push further business your way. This can be done by making your web presence, more visible, whether it is a page or a site. The idea is to optimize your website using keywords and other information to ensure high visibility but not crowding. To Be Entrepreneurs in Online Seo is the main Platform to Started marketing Business. Entrepreneurs Need SEO.

Entrepreneurs Need SEO

This means that no matter what search it is, whether it is pictures, text, videos, localized or not, good SEO tactics will work by keeping your page at the top of relevant searches.  It is possible to make SEO work for you by concentrating not only on content but also on simple aspects of your site, like drop down menus, designs and even the checkout carts that customers might use.

But search engines like Google are coming down hard on SEOs for a variety of reasons. That means businesses can’t have a one-size-fits-all policy and need to almost constantly change their game. This is a cause for concern not just for SEO operators but also for entrepreneurs.

If you’re trying to build a strong online presence, remember it has to start with your knowing about the internet. Just as you understand the business environment you work in, you should know the web world your business inhabits. This will further enhance your understanding of how best to help your business grow.

Yes, initially it might be trial and error and you might be a little disappointed, but practice makes perfect and you will just have to soldier on.  The new changes can be bewildering but the trick is to keep calm and not change business strategies or future plans according to new algorithms.

Remember SEO is one of the many things you’ll do to increase business so do keep the overall picture and future expansion plans in mind before you act. For instance, don’t worry about top rankings or toolbar ranks. Worry about backlinks instead. So Entrepreneurs Need SEO.

Even the number of visitors to your site may not always be crucial because you’re looking for maximum conversion, even if only a few people visit. Instead, you can focus on is how often and how long it takes for a customer to commit to doing something on your site, either to sign up or to buy a product.

If your business is not talked about on Facebook or is not part of a tweet, don’t fret. Just ensure that you’re in the right kind of trends and go about your business as usual. As an entrepreneur, you could capitalize on back links but you must also ensure that if your business is represented as a link elsewhere, that people actually come to your website and not just ignore it. So Entrepreneurs Need SEO.

This means tracking how much traffic comes your way from other sites and the duration of people’s visits to your web page. What can help matters is if you don’t look at links as your end goal? Think of a good online presence as your end goal and the links will follow suit.

Do remember to focus on different types of search engines and not just Google.  For instance, don’t underestimate voice-enabled searches. With the iPhone5 being the toast of the town, search assistants like Apple’s Siri will gain more and more precedence and your SEO should be geared towards handling that. Entrepreneurs Need SEO

This means your information will need to be molded to suit different situations because Siri is an intuitive search solution provider. Google’s own Nexus also has a smart search option called Google Now that runs pretty much on the same principal. So consider SEO from these angles. SEO is a great way to further your business. Do your homework so you can get the most out of it.


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The Internet is a vast source of wealth for those who know how to tap into it properly. The first step for most is to set up a website, but this takes careful planning and execution.

These five keys will help guide your decisions as you make your website successful and start tapping into the money to be made online.
Choosing the Right Domain Name
Domain names can make or break any website. You can set up a website without registering a domain name, but visitors to the site are less likely to trust it, or the business behind it, if it has a generic site name.

Make Your Site a Success

For instance, popular blogging platforms can be used to set up a basic e-commerce site without a domain name, but this will impact the customer’s trust.

Registering a domain name makes the business look credible. Choose a name that matches your branding goals and is easy to remember and spell.
Define Your Target Market
As with any marketing endeavor, when designing your website, you need to define your target market. While your website can reach just about anyone, you probably have a target demographic in mind.


Make sure that you know this customer base, and provide them with a site that meets their needs and clearly answers the questions they tend to have about your product or service.  After you have clearly defined your target user, use that definition to guide the design of your site.
Make Your Site Visible
Once you have created your site, you need to make it visible. How do you do this? Proper search engine optimization will help your site to be the first one that people see in the search engines, which is the best sort of visibility.

Optimization refers to the steps a website owner takes to achieve a top search engine result for the site. This includes keyword research, optimized content, linking to your site from other sites and utilizing sites like Citysearch and Yelp to get localized listings when applicable.
Keep the Structure Logical
One mistake that many new website owners make is creating a site that is not logical in its structure. If your customers cannot find what they need quickly, they are going to click away.

A visually pleasing structure that offers a bar of links along the top and engaging content above the fold is going to draw more success than one that is haphazard in its design.
Most customers expect to see the following links on the page:
•    Home
•    Contact Us
•    About
•    Menu or Store
•    Shipping/Returns Policy (for online stores)
•    Shopping Cart (for online stores)
•    FAQs
If your site is missing one of these, take a good look at whether or not it is something you can add. If it is appropriate to your business, then you need to consider adding it.
Set up an Income Generator
In the end, your site will only be successful if you are getting paid. For many online entrepreneurs, income comes through selling a product or service, but this is not the only way to get paid online.

You can create ad campaigns or sell ad space on the site to generate income. As you make these decisions, make sure that whatever you choose is in line with the ultimate goal of your site and does not interfere with the overall design layout.


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