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The Most Important Metrics for Your SEO Efforts

Search engine optimization makes websites and businesses successful. But have you ever wondered how to make your search engine optimization efforts or Seo Metrics efforts successful? Well, the best thing to make one’s SEO strategy successful is to measure the results along the way to allow quick changes in strategy.
Now, the question is… what are the things to measure?

SEO Metrics to Measure

Search engine optimization is not a relax-all-day-while-watching-TV task. It requires a lot of focus,  analysis and measurements of results. Otherwise, one’s SEO strategy will be more of a waste of time, effort and even money.  So, measuring the most important metrics is a big priority when optimizing a website. Here are the things to measure:
• Traffic Quantity and Quality
• Inbound Links
• Traffic-Generating Keywords
• Referral Sources
• Social Media Mentions
These are considered as the backbone of any search engine optimization strategy. In fact, these are actually what most people work hard for.

Traffic Quantity and Quality

Of course, without traffic, a website is nothing but a lonely corner in the World Wide Web. So, it is important to monitor the flow of traffic in a website.
The number of visitors is a vital metric in the list. It defines how effective one’s SEO efforts are. Moreover, the quality of traffic should also be in mind. The quality involves how long visitors stay on the website, how often they come back and are they interacting with the website.

Inbound Links

Although, there are various kinds of links when it comes to SEO, inbound links are probably good signs of effective SEO Metrics efforts. These are links from other websites towards one’s optimized website. Once you are getting inbound links then it means that your website is getting visible in the search engines and other platforms.
This is also one of the most important SEO metrics to measure.

Traffic-Generating Keywords

It is also important to know which keywords allow your website to get traffic. Measuring this metric allows webmasters as well as SEO practitioners to determine which keywords to work on more for better optimization.

Referral Sources

Determining referral sources for traffic is also an important one when it comes to SEO. This involves the third party websites where most of a website’s traffic comes from. Knowing these referral sources will allow people reconstruct their strategies to either suit to those sources or to generate more traffic from other sources.

Social Media Mentions

Of course, social media cannot be removed from the Metrics for Seo efforts to measure. Social media is a platform where millions of people interact. Monitoring the mentions a website or brand gets and how often it is mentioned improves not only SEO Metrics but also customer relations.
When it comes to social media, it does not only limit you on working on Facebook and Twitter presence, but also in the blogosphere. This makes it easier for you to determine the efforts that should be changed and improved.
Just looking at these Seo Metrics , anyone will say that SEO is indeed not a relax-all-day-while-watching-TV task. But when properly done, your website will definitely be a generating income and leads all day site

Best Google Analytics Tricks

 

The use of Google Analytics in blogging and website management has become a permanent part of everyone’s list of tools. But there are some people who are looking for ways on how to use this ( Google Analytics Tricks) overrated tool in a higher level.

This is why people are now looking for different tricks and techniques in utilizing the good old Google Analytics. Here are some Google Analytics Tricks you can try out.

 

Integrate With Other Google Products

Google Analytics can actually be considered as an all-in-one tool. But it can actually be better when used with other effective Google products such as Website Optimizer or Webmaster Tools.
This makes it essentially an everything-possible tool.
 
Website optimizer is a rather useful tool for determining the best website designs through conversion rates. Utilizing it with Google Analytics will definitely provide much more specific results.
 

Webmaster Tools can already be integrated with the Google Analytics interface. This provides a better and little more accurate understanding of the numbers and the Google Analytics properties.

A few other good tools to utilize with Google Analytics are Google Trends and Google Insights for Search. This is will allow users to monitor their website’s statistics as well as the trending stats of the World Wide Web.


Use Real-Time Reporting

Real-time tracking is an essential for every website owner. It makes it possible for web owners to specifically deal with issues, results and other website aspects on the exact time it is happening. It allows faster changes and reactions to results.
 
This Google tool will allow people to have a look of the things happening on the website at a specific time such as the current number of visitors to the website, what they are doing, what page they are at, where they were before and what their locations are.


Monitor Website Speed

Google Analytics recently released a rather useful feature – Site Speed. In these days when people have become more impatient and stubborn when it comes to online surfing, a slow loading website is just not a good thing.
 
Site Speed allows users to determine which web pages are having slower loading speeds. This is considerably a website essential and should be on everyone’s priority list. Otherwise, visitors will most likely press the Back button before the page even finish loading.


Customizing The Dashboard

Customizing one’s dashboards will certainly create an interface the user can easily use and understand. There are actually different widgets that users can integrate into their Google Analytics interface which can be of great help in tracking the website’s acquired visits, goals,and rate of bounces.
 

Google Analytics Tricks


Going with the “Flow”

Google Analytics’ Flow Visualization feature is a rather interesting tool. This will allow users to have a visual representation of how the visitors navigate through the site as well as displays a conversion funnel for people to analyze and base their improvements in.
 

Using Google Analytics would be a lot better and easier when used with a little sprinkle of the fairy dust of expert tricks and techniques.  Here are just some of Google Analytics Tricks that one can do for a better GA.

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